Since its founding by Deborah Perry in 1989, Selinda Research Associates has followed these principles:

• We ground our work in earlier research and evaluation studies , such as Deborah's model of what makes learning fun. 
    
• We collaborate with clients to define, collect, and interpret the data they need to improve their visitors' experiences.
    
• We engage in extended conversations with visitors, then analyze our findings using rigorous methods of qualitative research.
    
• We report results in ways that clients can easily understand and apply.

To get copies of the materials from Deborah's "What Makes Learning Fun?" presentation at the American Association of Museums (AAM) Conference in May 2007, go to this page.

To get copies of the materials presented during the Go East! sessions at Interactivity 2007 and 2006, go to this page.

To access the evaluation materials presented at the Science Education Partnership Award (SEPA) Conference, go to this page.
  

Selinda Research Associates, Inc., 801 South Plymouth Court,
Suite #521, Chicago, IL  60605
Office phone:  312-986-1134     Fax:  312-986-1213
E-mail:  Info@SelindaResearch.com